{"id":618,"date":"2025-01-27T14:02:41","date_gmt":"2025-01-27T12:02:41","guid":{"rendered":"https:\/\/fofa.miy.link\/blog\/seo\/"},"modified":"2025-02-28T10:47:12","modified_gmt":"2025-02-28T08:47:12","slug":"seo","status":"publish","type":"post","link":"https:\/\/mediahead.com.ua\/en\/blog\/seo\/","title":{"rendered":"Your business is where your clients are searching"},"content":{"rendered":"

Search engine optimization (SEO) can become a stable foundation for business growth. It provides instant access to potential customers who are actively interested in your products and services while creating long-term demand.<\/span><\/p>\n

According to various studies, search engines account for over <\/span>35% of traffic<\/b> to informational resources and up to <\/span>70% for brand websites<\/b>. With their ability to provide relevant information at the moment of need, approximately <\/span>50% of consumers<\/b> contact local businesses within a day of performing a related search query. Ignoring organic traffic weakens competitive positioning, as <\/span>85% of search engine traffic<\/b> is organic, leaving only <\/span>15% for paid search ads<\/b>.<\/span><\/p>\n

While SEO requires significant resources, time, and effort, professional implementation consistently proves its worth. SEO-driven leads deliver some of the <\/span>highest conversion rates<\/b> compared to other marketing tools. Unlike other advertising channels, the impact of SEO persists even after active efforts have ceased.\u00a0<\/span><\/p>\n

In essence, a systematic approach to ensuring your website is well-represented in search engine results is often a question of business survival.<\/span><\/p>\n

Our Advantages<\/b><\/h3>\n

Guaranteed results<\/b><\/h4>\n

The cost of our services is tied to the results you achieve. If traffic growth in a given month is less than what we agreed upon, the service cost will be proportionally reduced. However, if traffic exceeds expectations, the price remains unchanged.<\/span><\/p>\n

Transparent workflow<\/b><\/h4>\n

You will have full access to the project and be informed of all activities 24\/7.<\/span><\/p>\n

Experienced specialists<\/b><\/h4>\n

Our team consists of highly qualified experts with over <\/span>8 years of SEO experience<\/b>. We stay updated on industry trends and search engine algorithm changes. Our portfolio includes more than <\/span>100 major Ukrainian and international websites<\/b> across various industries, with <\/span>50,000+ daily organic traffic<\/b>.<\/span><\/p>\n

Dedicated approach<\/b><\/h4>\n

We treat every project as our own, paying attention to the smallest details, including product margins, category profitability, and conversion rates. Our mission is to make your website as profitable as possible and ensure your satisfaction.<\/span><\/p>\n

Agency expertise & credibility<\/b><\/h4>\n

Mediahead has been in the digital marketing space for over <\/span>7 years<\/b>, offering a full spectrum of services. We are certified Google partners.<\/span><\/p>\n

Typical SEO workflow<\/b><\/h3>\n

Month 1:<\/b><\/h4>\n
    \n
  • Comprehensive technical audit of your website<\/span><\/li>\n
  • Creation of a technical task list to address issues impacting search engine rankings<\/span><\/li>\n
  • Semantic core collection and site structure optimization<\/span><\/li>\n
  • Development and approval of thematic and link-building strategies for the entire campaign<\/span><\/li>\n<\/ul>\n

    Months 2\u20137:<\/b><\/h4>\n
      \n
    • Strategy implementation based on Month 1 findings<\/span><\/li>\n
    • Analysis of results and adjustments based on your feedback<\/span><\/li>\n
    • ROI calculations for specific product categories<\/span><\/li>\n
    • Content creation and link-building profile development<\/span><\/li>\n
    • Brand-building efforts to increase recognition<\/span><\/li>\n<\/ul>\n

      The exact scope of work is customized based on your business type (e.g., informational resource, e-commerce, local business, brand site, or international project), monthly work hours, and goals.<\/span><\/p>\n

      Beware of unscrupulous SEO providers!<\/b><\/h3>\n

      Some companies advertise low entry prices, creating a false impression that SEO is cheap. However, clients often encounter the following scenarios:<\/span><\/p>\n

        \n
      • Hidden costs:<\/b> Initial low prices often cover only partial work. Later, clients are told they need to pay extra for additional tasks, driving costs up significantly.<\/span><\/li>\n
      • Partial transparency:<\/b> Providers disclose only part of the costs, such as external budgets, while omitting other necessary expenses, causing total budgets to multiply.<\/span><\/li>\n
      • No real work done:<\/b> Some providers charge for SEO services but fail to deliver meaningful results, blaming unpredictable algorithms instead.<\/span><\/li>\n<\/ul>\n

        To avoid these pitfalls, it\u2019s crucial to work with reliable and transparent partners.<\/span><\/p>\n

        Cost breakdown of SEO services<\/b><\/h3>\n
          \n
        1. SEO specialists\u2019 working hours:<\/b>\n
            \n
          • The number of hours is agreed upon at the start of the collaboration.<\/span><\/li>\n
          • In the first month, payment covers internal tasks such as audits and semantic core creation.<\/span><\/li>\n
          • From the second month, the cost is calculated based on hours worked.<\/span><\/li>\n<\/ul>\n<\/li>\n
          • External costs (links & content):<\/b>\n
              \n
            • These costs are fixed monthly expenses starting from the second month and are agreed upon in advance.<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n

              Our SEO strategies<\/b><\/h3>\n

              Our standard SEO campaigns are designed for <\/span>7 months<\/b>. During this time, we ensure sustainable traffic growth that continues even after active SEO work ends.<\/span><\/p>\n\n\n\n\n\n\n\n\n\n\n
              <\/td>\n\n

              Basic<\/span><\/h2>\n<\/td>\n

              		\n

              Advanced<\/span><\/h2>\n<\/td>\n

              		\n

              Premium<\/span><\/h2>\n<\/td>\n<\/tr>\n

              Type of client<\/span><\/td>\nLocal businesses, small online stores<\/span><\/td>\nMedium-sized online stores, local and regional information resources, brand websites<\/span><\/td>\nLarge online stores, national and international information resources, international projects<\/span><\/td>\n<\/tr>\n
              Number of working hours per month<\/span><\/td>\n20<\/span><\/td>\n40<\/span><\/td>\n80<\/span><\/td>\n<\/tr>\n
              Monthly minimum organic search traffic growth<\/span><\/td>\n+5% (if there is little traffic, a separate calculation is made)<\/span><\/td>\n+8%<\/span><\/td>\n+12%<\/span><\/td>\n<\/tr>\n
              SEO specialists’ work costs<\/span><\/td>\n13,500 UAH\/month<\/span><\/td>\n27,000 UAH\/month<\/span><\/td>\n54,000 UAH\/month<\/span><\/td>\n<\/tr>\n
              External costs (budget for external links and copywriting)<\/span><\/td>\nfrom 12,000 UAH\/month (calculated individually for each project)<\/span><\/td>\nfrom 24,000 UAH\/month (calculated individually for each project)<\/span><\/td>\nfrom 48,000 UAH\/month. (calculated individually for each project)<\/span><\/td>\n<\/tr>\n
              Total cost of work for the 1<\/span>st<\/span> month<\/span><\/td>\n13,500 UAH\/month<\/span><\/td>\n27,000 UAH\/month<\/span><\/td>\n54,000 UAH\/month<\/span><\/td>\n<\/tr>\n
              Total cost of work from the 2<\/span>nd<\/span> to the 7<\/span>th<\/span> month<\/span><\/td>\nfrom 25,500 UAH\/month<\/span><\/td>\nfrom 51,000 UAH\/month<\/span><\/td>\nfrom 102,000 UAH\/month<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

              *All displayed costs are without VAT.\u00a0<\/span><\/p>\n

              Example Calculation of Actual SEO Costs<\/b><\/p>\n

              Let\u2019s assume:<\/span><\/p>\n

                \n
              • We dedicate <\/span>40 hours per month<\/b> to your project.<\/span><\/li>\n
              • The monthly budget for link placement and content creation is <\/span>40,000 UAH<\/b>.<\/span><\/li>\n
              • The agreed traffic forecast for the third month is <\/span>20,000 visitors<\/b> from organic search.<\/span><\/li>\n<\/ul>\n

                Scenario 1: Traffic below forecast (19,000 visitors)<\/b><\/p>\n

                In the case where actual traffic reaches <\/span>19,000 visitors<\/b>, the cost for the third month will be calculated as:<\/span>
                \n<\/span>40 hours * 675 UAH\/hour * 19,000\/20,000) = 25,650 UAH + 40,000 UAH = 65,650 UAH<\/span><\/p>\n

                Scenario 2: Traffic exceeds forecast (23,000 visitors)<\/b><\/p>\n

                If traffic exceeds the forecast and reaches <\/span>23,000 visitors<\/b>, the cost will <\/span>not increase<\/b> and will remain at the agreed level:<\/span>
                \n<\/span>40 hours * 675 UAH\/hour * 20,000\/20,000) = 27,000 UAH + 40,000 UAH = 65,000 UAH<\/span><\/p>\n

                Customized SEO Strategy for Your Site<\/b><\/p>\n

                The precise SEO strategy for your website will depend on:<\/span><\/p>\n

                  \n
                • Your goals.<\/span><\/li>\n
                • The specific needs of your website.<\/span><\/li>\n
                • The budget you plan to invest in SEO.<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

                  Search engine optimization (SEO) can become a stable foundation for business growth. 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